Dr. Marilyn Jenkins and Anne Miner explore customer retention, revenue risk, and the importance of testing leadership assumptions against customer reality. Anne shares how customer language, the Business Retention Index, and the Platinum Rule can help businesses strengthen relationships, improve communication, uncover opportunities, and protect valuable revenue.
Dr. Marilyn Jenkins speaks with Jorge Fuentes Zapata about building scalable B2B marketing operations. They discuss CRM strategy and data quality, paid-media attribution, meaningful...
In this episode of The Marketing Zone (aired 19-19-25), host Marilyn Jenkins sits down with Robert Weiss, executive producer and director of Multi Vision...
In this high-impact episode of The Marketing Zone, host Marilyn Jenkins sits down with client acquisition expert Brian Downer to uncover why so many...