The Marketing Zone (Aired 09-17-26) Building a Connected B2B Marketing System

September 17, 2026 00:47:52
The Marketing Zone (Aired 09-17-26) Building a Connected B2B Marketing System
The Marketing Zone (audio)
The Marketing Zone (Aired 09-17-26) Building a Connected B2B Marketing System

Sep 17 2026 | 00:47:52

/

Show Notes

Dr. Marilyn Jenkins speaks with Jorge Fuentes Zapata about building scalable B2B marketing operations. They discuss CRM strategy and data quality, paid-media attribution, meaningful performance metrics, marketing technology simplification, and the responsible use of AI and automation to support sustainable growth.

Other Episodes

Episode

April 10, 2026 00:34:34
Episode Cover

The Marketing Zone (Aired 03-17-26)Video Marketing That Builds Trust: Real Strategies for Financial Professionals

In this episode of The Marketing Zone, discover how video marketing can transform trust in high-stakes industries like financial services. Learn how to create...

Listen

Episode

June 25, 2026 00:47:43
Episode Cover

The Marketing Zone (Aired 06-25-26) Building Better Teams: How Strategic Hiring Fuels Business Growth

In this insightful episode of The Marketing Zone, host Marilyn Jenkins welcomes Kimberly Dymond Balogh, Founder of K Diamond Consulting, for an engaging discussion...

Listen

Episode

December 19, 2025 00:48:30
Episode Cover

The Marketing Zone (Aired 19-19-25) Why Most Business Videos Fail—and How to Build a Video Strategy That Converts

In this episode of The Marketing Zone (aired 19-19-25), host Marilyn Jenkins sits down with Robert Weiss, executive producer and director of Multi Vision...

Listen